YouLicense - The Online Music Licensing Marketplace

I have a great job. Make sure you check it out - www.youlicense.com

How in the heck did a guy who studied International Affairs and Spanish end up working in the music industry you ask? Pure coincidence...

When I got to Israel I was determined to put all my energy into learning Hebrew and focusing on ulpan and once I felt comfortable with that go out and look for a job. However, if I've learned one thing in the last 7 years, it's things often don't happen as you planned. As fate would have it, my Israeli sister, Leora, passed my resume along to YouLicense and only a month after getting here I was being called in for an interview. After meeting the CEO, Maor Ezer, and the VP of Marketing, Tomer Kaplan (pictured at right), I was convinced that this was a great opportunity to be part of an exciting start-up company and a very original idea. Fortunately, the feelings were mutual and they agreed to take me on part-time until ulpan finished even though they wanted a full-time employee.

What is YouLicense? We are the online music licensing marketplace. We've created a platform that allows people who have musical content (artists, labels, publishers) to interact directly with companies/people who want to license music. We function much the same way Ebay functions, with an easy to use website where buyers and sellers can interact in a safe and secure environment. We provide a medium for both small and big musicians to license their songs for use in TV, film, ads, ringtones, public events and many other uses. We feature phenomenal Indie artists, bands, dj's, composers as well as other creators of music. We have a very unique search system that is very beneficial to people looking to license music. Users can come and search for music via genre, style, mood, instruments and other options. Additionally, we have a new option on our site called 'Opportunities' that allows a business to create a post specifying their project and what type of sound they are looking for and then receive targeted submissions from our ever growing catalog of artists. We have been open for business only since the beginning of August and have already had many deals made via our site and tremendous feedback. We were selected as a finalist in the Popkomm Music Festival as one of the most innovative start-ups in the music industry. Go check us out and see for yourself just how cool we are - www.youlicense.com

What do I do at YouLicense? I work as part of the Professional Services team. When we bring in big publishers or labels, I work hands on with them uploading their content to our site and ensuring that their artists are well-represented via their profile page. This work is very specific and I have to be very careful not to make mistakes. Also, I help with writing press releases, editing content on our site and providing feedback from our clients. Lastly, I make cold-calls. I call potential buyers from all over the world and invite them to come see YouLicense for themselves. I have had success with this in large part because we are making people who license music lives easier and their job better. We have thousands of artists from all over the world on our site and are the future of the music licensing business. If you have any questions about who we are or what we do, shoot me an e-mail at evan@youlicense.com.

So now I'm here with our office view overlooking the Mediterranean. Life isn't too bad...

The next post will have lots of pictures. My Mom and Dad were here a few weeks ago and I'm going to write another long post for that:)

Have a good week everybody!